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Data Collection with Braze
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User Profiles
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Braze SDK
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Braze API
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CSV User Import
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Cloud Data Ingestion
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Braze Alloy Technology Partners
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Use Case: Data Import in Two Companies
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Knowledge Check
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Summary
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Data Collection
Learn how Braze collects and organizes customer data so that you can create a data ingestion strategy for your brand.
About this course
In this course, you'll learn how Braze collects and organizes customer data, the differences between its data collection methods, and how to choose the right ingestion approach based on common use cases. Equipped with this knowledge, you’ll be able to create a data ingestion strategy for your brand that optimizes your data points and applies Braze best practices.
After completing this course, you will be able to:
- Explain how Braze ingests and organizes customer data
- Explain what the Braze SDK is, how it differs from other ingestion methods, its common use cases, and how to integrate it into your app or website
- Explain what Braze APIs are and how to use them
- Explain what CSV user imports are, how to use them, and how to properly format them
- Identify use cases for Braze Cloud Data Ingestion
- Identify the categories that make up the Braze Alloys and how they differ from each other